Blog...articles, news & tips for music industry professionals

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Global Music Distribution 2015: An Interview with Stevan Pasero, CEO, Sugo Music Group

Question: The music industry is experiencing mass change. How can musicians and music execs effectively exploit this change to successfully distribute and market their music assets? PASERO: This should be the greatest time in music history. More and more music is being written, discovered, distributed and listened to than ever before. Consumers are embracing digital music Streaming—and that’s good news, whether we understand it, like it, or not. Will Streaming be the savior of our precious music industry in an era where piracy had almost crucified and eviscerated it? Everyone should be rejoicing, reveling, partying—yet musicians and music execs are now standing alone in dark...
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Hot Air Balloon Video & Song by Molly Maguire

For immediate release Unique new music video brings a dream to life thousands of feet above Napa Valley with singer-songwriter Molly Maguireʼs latest crowd-funded project: Hot Air Balloon. Bolinas May 19th, 2015: Some dreams make you wonder, most dreams pass by unnoticed or forgotten; but Molly Maguire ʼs lucid dream about resolving love ʼs mystery from a bird ʼs eye view--literally--in a hot air balloon, demanded attention. “The dream was so clear and vivid, full of such colorful detail. The hot air balloons themselves, the fabric was literally like looking into a kaleidoscope. All my dream self needed to do to resolve the pain of my heartbreak was to rise above...
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DIY Tools of the Trade

Welcome to our Tools of the Trade newsletter! As your music and business career evolves, one of the most challenging questions you are going to face (and probably facing right now) is how to manage and promote your music. Obvious questions may arise: do I need a publicist, do I need a manager, do I need a record label, do I need a booking agent? Combine this with a fiercely competitive global marketplace, it's perfectly normal to feel lost sometimes. Don't fret. Sugo Music would like to offer some advice. For today's modern artist and entrepreneur, there are so many cost-effective services, softwares and apps available within the music industry and the greater global marketplace. No,...
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10 Online Merch Store Solutions for Independent Musicians and Bands

Apart from a plethora of social media and music marketing solutions, musicians these days can also exploit various music merchandise solutions (i.e.“band merch”) to help grow their brand. Band merch can be a great way to earn supplemental and residual income to help finance upcoming recordings, shows and promotions. Band merch has the potential to deliver significant sources of income, which is a huge reason why your band may want to consider setting up a Merch Store. The synergistic combo of garnering both sales revenue AND viral merch marketing is an appealing tactic in today’s catalytic yet convoluted music marketplace. Now, you might feel intimidated to start selling...
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Jazz Urbane Recordings Signs 3 New Artists!

FOR IMMEDIATE RELEASE: San Francisco, CA - April 30, 2015 – Bill Banfield’s Jazz Urbane Recordings (JUR) has signed 3 stellar new jazz/urban artists: songwriter/cellist Shana Tucker, Cuban pianist/composer Zahili Gonzalez Zamora, and Cuban rap duo Doble Filo. All recordings will be distributed by Sugo Music Group via their network of 1200 digital music retailers and broadcasters in 125 countries. "Shana Tucker’s music is an original gumbo of jazz, folk and R&B," said Cliff Bellamy of the Herald Sun, Durham, NC. Ms. Tucker is the cellist and mezzo-soprano for Cirque de Soleil’s gravity-defying production, KÀ, at the MGM Grand Hotel. She has also opened for numerous renowned...
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Modern Day Renaissance Man, Dr. Bill Banfield, Signs Global Music Distribution

4 releases scheduled this quarter featuring Shana Tucker, Zahili Zamora Gonzalez, Doble File and the label's first symphonic release! FOR IMMEDIATE RELEASE: San Francisco, CA - April 9, 2015 - As an award-winning musician, producer, composer, author, professor, and recording industry executive, Dr. Bill Banfield is the definition of a modern day Renaissance man. With this announcement, Mr. Banfield has officially signed an exclusive global music distribution deal with Sugo Music Group to distribute music from his record label, Jazz Urbane Recordings. This deal will enable Jazz Urbane Recordings to reach audiences in 125 countries consisting of 1200 digital music retailers, broadcasters...
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Paulette McWilliams Signs Global Distribution

FOR IMMEDIATE RELEASE: Jazz Singer Paulette McWilliams Signs Global Distribution Deal: The voice behind Michael Jackson, Aretha Franklin, Marvin Gaye, Jennifer Lopez, Celine Dion, Whitney Houston, and more! San Francisco, CA - Today - In a significant development, the renowned jazz singer Paulette McWilliams has signed a global distribution deal with Sugo Music Group. The move will enable Ms. McWilliams' music to reach a larger listening audience in 125 countries consisting of 1200 digital music retailers, broadcasters and licensees. For decades, Paulette McWilliams has mesmerized listeners with her deep sultry velvety tones and a wide vocal range. The jazz icon's voice has lent...
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Live Streaming Apps for Musicians: How to Use

Have you heard about Meerkat or Periscope? Are you aware of live broadcasting that suddenly became the new obsession on the internet? Meerkat is a groundbreaking app that lets the users broadcast anything from anywhere through Twitter using his/her phone.   Meerkat gained instant traction while it was launched in the beginning of March. With Meerkat, anyone can broadcast an event simply with a tweet. Twitter responded to Meerkat frenzy within a few weeks as they launched their own live streaming app Periscope last week. After the success of Meerkat, it wasn’t really a surprise that Periscope became a trend overnight and people from all over the world started to broadcast their...
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Newsletter: 2015 Q1

2015 Q1: Artist to Market Welcome to Sugo Music Group's Industry Update! The 4th Quarter of 2014 has just closed and alot has been going on throughout the music industry! So without further ado, please take a moment to read the following SMG Music Industry News Update to get caught up on the new trends, announcements, music sales opportunities, and market share updates that are influencing all of us in the music industry around the world. Here in 2014, Sugo Music Group has expanded its "artist to market" music distribution portfolio and we are proud to offer to you one of the largest, most comprehensive global music distribution and publishing solution services in the industry...
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Newsletter: 2014 Q4

2014 Q4: $100B Music Market INDUSTRY SNAPSHOT 8.1.14. BEATS MUSIC! Yes, you've probably already heard that Apple purchased Jimmy Iovine and Dr Dre's Beats Electronics and Beats Music for a shocking $3.2 billion. Everyone's asking the perfunctory question, "What does this mean for my music?" SMG has got you covered as we are already working with distribution execs to provide a seamless ingestion process! SOUND EXCHANGE! During the past decade, digital radio has grown into a substantial revenue source for artists and record labels. Data released by the RIAA reveals the rapid growth and significance of Sound Exchange distributions. Specifically, Sound Exchange payments represented 8.4...
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